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From Training to Clients
A Real-World Guide for New Birth Doulas to Build Confidence, Find Clients, and Start Working
You’ve Finished Training. Now What?
You’re ready to serve, but unsure what to do next.
You know your heart is in the right place, yet turning your training into real, paid work feels unclear.
Everyone says, “Just start taking clients,” but no one explains how.
The truth is, clients are not the goal; they’re the result.
Before you can grow your client list, you need to plant the right seeds: clarity, confidence, and connection.
When you build these three, everything else begins to grow.
This guide is your next step.
From Training to Clients helps you bridge the gap between learning and serving without burnout, confusion, or hustle.
Inside, you’ll find real-world lessons, reflections, and tools to help you start working with confidence, professionalism, and peace.
This Guide Helps You:
✔️ Move from training into confident, paid work
✔️ Build connection-based client relationships
✔️ Learn pricing that reflects your value and supports your care
✔️ Create a rhythm that helps you work sustainably, not in survival mode
✔️ Grow your practice with confidence instead of confusion
What One Doula Shared
“As I was starting my doula business, Kendra’s guidance gave me clarity and confidence I could apply right away. Her resources are practical, thoughtfully priced, and easy to implement. Beyond the tools, her warmth and generosity made me feel seen and supported in a space that can feel isolating. She’s truly a light for new doulas.”
The clarity you build is what draws the right clients your way.
You don’t have to chase clients.
When your care is clear, they’ll come.
Why This Ebook Matters
Most new doulas finish training feeling inspired but lost. Your focus may be on finding clients or meeting certification requirements, yet the process feels unclear. You’re trained to support birth, not to run a business, and that gap can make you question your readiness. From Training to Clients bridges that gap. It gives you a clear, real-world path to begin your work with clarity and confidence, without the pressure to have it all figured out.
Why I Wrote This
I wrote this because most new doulas have the same questions:
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How do I find my first clients?
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Should I offer free births or discounts?
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What should I charge for my services?
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How do I build confidence when I’m just starting out?
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How do I stay grounded and not burn out?
These are the same questions I once had and the same ones I now help new doulas answer through experience, not theory.
Inside the Ebook
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Strategies that actually lead to clients through trust, visibility, and clear communication
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How to simplify your pricing so it’s sustainable and aligned
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The mindset that makes “getting clients” feel natural, not pushy
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Lessons on communication, community, and consistency that build long-term trust
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Gentle prompts to help you take action without overwhelm
This Isn’t Theory — It’s What Actually Works
Every page of this guide comes from lived experience. These are the same lessons that helped me go from unsure to fully booked. I’ve thousands in training, mentorship, and business education so you don’t have to start from scratch. This guide helps you save time, money, and energy by giving you what actually works, without the overwhelm or expensive trial and error.
Who This Is For
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New doulas who have completed training and are ready to start working
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Birthworkers who feel stuck and want clarity about their next steps
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Anyone tired of hearing surface-level advice that doesn’t show how to move forward
What You’ll Gain
✔️ Confidence in your next steps
✔️ Clear structure for your services and pricing
✔️ Renewed sense of direction and purpose
✔️ Tools you can use immediately to grow your practice
Your Investment: $47
This is mentorship in a book, a practical, honest guide that helps you bridge the gap between learning and serving.
Start Building with Confidence!
If you’re a doula educator or trainer interested in using From Training to Clients for your students, please complete the contact form on this site to request licensing options and classroom use details.